Anyone who can leverage a hair band as part of their marketing campaign has to be interesting, right? Next up on our roster…
Kris Shorter: Marketing Manager at Roche Diagnostics
How did you get where you are today?
4 Words – Path of Least Resistance
What’s interesting in marketing for your space right now?
The entire Life Science Research Community
I haven’t met Aaron in person. Although I hope to soon as we both do live in the fine city of Austin, TX. I have always been impressed with the quality of content that his marketing team at Powered delivers to its audience.
I also have been following Aaron on Twitter for some time and have
I have thoroughly enjoyed reading the interview responses from Aaron Strout’s experiment this year – Experts In the Industry: 45 Interviews in 45 Days. While his focus was on those predominantly involved in “online community, social media or social marketing” – I thought it would be great to extend this concept to those professionals that
