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    September 8th, 2009, by Rhonda Wunderlin Be the first to comment

    Avoiding the Back Button

    In this brief video Jen Horton discusses the importance of answering the following 4 questions in order to keep your website visitors engaged:

    1. Am I where I expected to be?
    2. Is it relevant to me?
    3. Do I believe you?
    4. Is it easy to take action?
    Click to watch now!

    Click to watch now!

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    Posted in: Campaign Planning, Landing Page Optimization, Website Optimization

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