http://marketinginsights.eloqua.com/2009/03/10/marketing-roi-myth-4/ The Art and Science of Demand Generation Fri, 12 Mar 2010 05:04:54 -0500 http://wordpress.org/?v=2.9.2 hourly 1 http://marketinginsights.eloqua.com/2009/03/10/marketing-roi-myth-4/comment-page-1/#comment-32 Marketing Sherpa B2B Summit Recap « Marketing Insights Tue, 29 Sep 2009 13:39:27 +0000 http://marketinginsights.eloqua.com/?p=470#comment-32 [...] Many marketers are still struggling with key metrics and demonstrating ROI. Yes, it is a controversial subject in terms of the HOW, but I think that a clear understanding of Campaign impact on revenue is still a [...] [...] Many marketers are still struggling with key metrics and demonstrating ROI. Yes, it is a controversial subject in terms of the HOW, but I think that a clear understanding of Campaign impact on revenue is still a [...]

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